EndorsedendorsedOngoing

Product Design & MVP Development with AI and AWS

Services Covered:

Custom Software DevelopmentUI/UX Design
Project hero — replace with case study imagery
Industry
Industry

Information Technology

Duration
Duration

34 months

Budget
Budget

50K - 199K

Client Size
Start Date

1 October 2023

Team Size
Team Size

11-15 Employees

Engagement Model
Engagement Model

Onshore

Project Capability Score (PCS)

gauge meter
86/100
Strong

Project Capability Score (PCS) estimates how capable Rootstrap is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS


Client

Unity Companies

mapAtlanta, United States of America

Project Summary

Rootstrap designed and developed a software company's MVP, implementing core features, Figma-based product design, AI systems, vector database approaches, and AWS backend integrations. The vendor executed discovery, provided recommendations, delivered design assets and a working MVP (including an admin panel and public app), and conducted beta testing. The team followed Agile practices with weekly sprints and Jira tracking. The delivered MVP has been launched internally, received positive feedback, and is helping the client progress toward securing seed investment.

Key Challenges

  • Develop an MVP for a software company in the funding and investment phase

Project Deliverables

  • MVP
  • Admin panel
  • Public-facing application
  • Figma design files and storyboard
  • Beta testing and recommendations
  • Customer advisory board setup

Project Solution

Rootstrap led product design and built the client's MVP. The engagement began with discovery and Figma-based design sessions to define the product vision and core features; Rootstrap produced storyboards and design files and provided recommendations. The team implemented the MVP using Agile methodology (weekly sprints, Jira), integrated AWS into the backend databases, incorporated vector-database approaches and AI systems, and delivered both an admin panel and a public-facing application. Rootstrap also conducted beta testing and helped establish a customer advisory board to review the MVP.

Project Outcome

  • Launched MVP internally with positive user feedback
  • Frontend is engaging and met design expectations
  • Helped the client progress toward securing seed investment
  • Built the MVP in less than three months and stayed within budget
  • Client decided not to hire internal developers and intends to extend the engagement

Platforms

  • SaaSSaaS
  • WebWeb

Tech Stack

  • Amazon Web Services (AWS)Amazon Web Services (AWS)

Client Endorsement

Overall Review Rating

5star5 out of 5 stars

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

Rootstrap has delivered the client's MVP, which is helping the client secure their seed round investment. The team sets realistic expectations and meets milestones. Rootstrap works following Agile methodologies and has weekly and biweekly sprint meetings, mapping out the project in Jira.

Armon Aghaie

Founder & CEO

Note: This endorsement is based on publicly available client feedback from external review sources.

More Projects by Rootstrap

Ongoing
Information Technology

Staff Augmentation & Product Development for Healthcare HR Platform

Preview of the Staff Augmentation & Product Development for Healthcare HR Platform
Budget:
50K - 199K
Duration:
36 months
Team Size:
6-10

Services Covered:

+3 more
Completed
Information Technology

Native iOS App for Matchmaking Platform

Preview of the Native iOS App for Matchmaking Platform
Budget:
50K - 199K
Duration:
5 months
Team Size:
1-5

Services Covered:

+1 more