endorsedOngoing

WordPress Website & Ongoing SEO for Accounting and Law Firm

Services Covered:

Website Development • Digital Marketing Services • UI/UX Design

Industry

Legal

Duration

139 months

Budget

Confidential

Start Date

1 January 2015

Team Size

Confidential

Engagement Model

Nearshore

Project Capability Score (PCS)

71/100

Good

Project Capability Score (PCS) estimates how capable Webandcrafts is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

BGD Group

Toronto, Canada

Project Summary

Webandcrafts designed and developed a WordPress website for BGD Group, an accounting and law firm in Ontario, and provides ongoing SEO and video production support. The engagement improved keyword rankings and generated growth in leads (though fewer leads than expected). Deliverables have been high-quality and the team has been responsive and reliable, sustaining the partnership since January 2015.

Key Challenges

Update a very basic website for better design and functionality
Expand scope to include additional design work, SEO, and video production

Project Deliverables

Website built on WordPress
Social media integration
SEO services
Video production

Project Solution

Webandcrafts built the client's website using WordPress with features such as social media integration. They provide ongoing SEO services to improve search rankings and have produced video content for the firm. Communication is coordinated through a co-founder who acts as the account manager; the vendor provides access to a timesheet/tracking platform and communicates via email and Skype.

Project Outcome

Rank pretty well on targeted keywords
Increased lead generation, though fewer leads than expected
No significant technical issues since publication
High-quality deliverables and reliable, on-time delivery

Platforms

Tech Stack

WordPress

Client Endorsement

Overall Review Rating

4.63

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“Webandcrafts delivered a well designed website, and rankings and leads have increased as a result of SEO, though not as much as expected. The high quality of their deliverables and the team’s ability to stay on schedule has stood out, helping this partnership last over three years.”
Dayse Goncalves
Marketing Manager
Date: 05/01/2018