endorsedCompleted

Lead Research Web App for Marketing Agency

Services Covered:

Custom Software Development • Website Development

Industry

Advertising & Marketing

Duration

10 months

Budget

50K - 199K

Start Date

1 January 2021

Team Size

6-10 Employees

Engagement Model

Onshore

Project Capability Score (PCS)

77/100

Good

Project Capability Score (PCS) estimates how capable TangoCode Inc is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

Confidential

Portland, United States of America

Project Summary

An advertising and marketing agency engaged TangoCode to design and develop a React.js web application to help mid-market businesses search, filter, and save qualified leads. The team ran a product inception, explored user journeys, and built the app to production-ready state in about 12 sprints. The project was ultimately shelved before launch due to leadership changes, though the client praised TangoCode's project management and communication.

Key Challenges

Need to develop a web app targeting mid-market businesses for researching and connecting with qualified leads
Tight delivery expectations: a working prototype within 4 months and a live product within 7 months

Project Deliverables

React.js web application
Search, filter, and save leads functionality
Production-ready application delivered after approximately 12 sprints

Project Solution

TangoCode designed and developed a React.js application to enable users to search, filter, and save qualified leads. The engagement began with product inception and exploration of user journeys, then progressed through iterative development to a production-ready state across roughly 12 sprints. The vendor provided a small cross-functional team including the CTO, developers, QA, and a UX lead.

Project Outcome

The project was obstructed and ultimately shelved prior to launch due to leadership changes
Client reported satisfaction with TangoCode's progress, project management, and responsiveness

Platforms

Tech Stack

React.js

Client Endorsement

Overall Review Rating

4.75

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“TangoCode delivered the project in spite of a roadblock. They communicated via Jira and Slack during the development. Their excellent project management and exceptional communication skills impressed the client throughout.”
David Mihm
Product Head
Date: 02/15/2022