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Data Pipeline Migration & Web Portal for Marketing Firm

Services Covered:

Custom Software Development • Website Development
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Industry
Industry

Advertising & Marketing

Duration
Duration

18 months

Budget
Budget

Confidential

Client Size
Start Date

1 February 2025

Team Size
Team Size

1-5 Employees

Engagement Model
Engagement Model

Offshore

Project Capability Score (PCS)

gauge meter
80/100
Strong

Project Capability Score (PCS) estimates how capable AKDev Group is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

Confidential

mapCastro Valley, United States of America

Project Summary

AKDev Group migrated a marketing firm's core data pipeline to a cloud environment and built a client-facing web portal. They ported existing pipelines to a cloud environment orchestrated by Apache Airflow and implemented new integrations with multiple advertising platforms. The new infrastructure improved execution times and enabled ingestion from additional data sources, while project management was clear and agile using Kanban.

Key Challenges

  • Migrate and modernize the core data pipeline
  • Port existing data processing workflows to a cloud-based solution
  • Use Apache Airflow to improve reliability, scalability, and control
  • Integrate with advertising platforms not previously collected
  • Develop a web platform to provide services to clients

Project Deliverables

  • Migrated data pipelines to a cloud environment orchestrated by Airflow
  • Data connectors for Google Ads, Facebook Ads, Google Analytics, and Shopify
  • Data connectors for TikTok Ads, Pinterest Ads, Amazon Ads, and the Amazon Selling Partner API
  • Web portal built with React.js and Google services backend

Project Solution

AKDev Group ported the client's on-premise data processing workflows to a cloud environment orchestrated by Apache Airflow, implemented data connectors for multiple advertising platforms (Google Ads, Facebook Ads, Google Analytics, Shopify, TikTok Ads, Pinterest Ads, Amazon Ads, Amazon Selling Partner API), and developed a React.js web portal with Google services on the backend.

Project Outcome

  • Pipelines now run on schedule
  • Infrastructure enables adding new data sources
  • Improved execution time for data collection and transformation jobs
  • Ingestion of new channels like TikTok and Amazon
  • Web portal launched and provides services to clients
  • Clear and transparent project management with agile Kanban

Platforms

  • WebWeb
  • CloudCloud

Tech Stack

  • React.jsReact.js

Client Endorsement

Overall Review Rating

5star

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“Thanks to AKDev Group, the client now has a web portal that provides services for their clients. The new infrastructure allows the client to add new data sources. AKDev Group's project management is clear and transparent. They work in an agile manner using Kanban.”

Anonymous

CTO & CPO

Note: This endorsement is based on publicly available client feedback from external review sources.

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