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Mobile App Redesign & Native iOS/Android Development for Digital Services Co.

Services Covered:

Mobile Application Development • UI/UX Design • Mobile Application Testing • Custom Software Development
Project hero — replace with case study imagery
Industry
Industry

Telecommunications

Duration
Duration

33 months

Budget
Budget

Confidential

Start Date
Start Date

1 January 2020

Team Size
Team Size

6-10

Engagement Model
Engagement Model

Offshore

Project Capability Score (PCS)

gauge meter
72/100
Good

Project Capability Score (PCS) estimates how capable Surf is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

Confidential

map United States of America

Project Summary

A digital services company hired Surf to redesign and redevelop their mobile app to improve usability and streamline user flows. Surf ran a two-day customer-journey-mapping workshop, designed UI/UX, performed UX testing, and built native apps in Swift (iOS) and Kotlin (Android), followed by app testing. The client reported higher app store ratings and very positive feedback, and praised Surf's communication and UX skills.

Key Challenges

  • Update the app design to be more user-friendly and intuitive.
  • Streamline and shorten user flows to minimize steps for customers.
  • Revise app logic to prioritize the most important and useful features for users.

Project Deliverables

  • Two-day CJM workshop and user journey map
  • UI/UX designs and prototype
  • UX testing with contractor-supported user tests
  • Native iOS app (Swift)
  • Native Android app (Kotlin)
  • App testing and quality assurance

Project Solution

Surf ran a two-day customer journey mapping workshop with stakeholders to develop a user journey map and identify interface bottlenecks. They selected MVP features, designed UI/UX, conducted UX testing with a contractor, performed extensive business-process analysis and developed native applications using Swift for iOS and Kotlin for Android. Surf also carried out app testing to validate the user experience and quality.

Project Outcome

  • Achieved high app store ratings and positive user feedback.
  • Improved team alignment and communication through workshops and regular PM updates, with timely delivery of milestones.

Platforms

  • MobileMobile

Tech Stack

  • SwiftSwift
  • KotlinKotlin

Client Endorsement

Overall Review Rating

5star

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“Thanks to their new app, the client achieved high app store ratings, and very positive feedback, marking the porject's success. Surf conducted helpful brainstorming sessions, which effectively streamlined the workflow. Moreover, they were very communicative and demonstrated outstanding skills.”

Olga Kuzmina

Delivery Manager

Note: This endorsement is based on publicly available client feedback from external review sources.

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