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Travel Companion Mobile Application for Thomas Cook

Services Covered:

Mobile Application Development
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Industry
Industry

Hospitality, Travel & Tourism

Duration
Duration

59 months

Budget
Budget

200K - 999K

Start Date
Start Date

1 February 2015

Team Size
Team Size

16-20

Engagement Model
Engagement Model

Nearshore

Project Capability Score (PCS)

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74/100
Good

Project Capability Score (PCS) estimates how capable Nortal is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

Thomas Cook

mapStockholm, Sweden

Project Summary

Nortal (formerly Pwrteams) developed a travel-companion mobile app for Thomas Cook, delivering Android and iOS applications used across multiple countries. The apps achieved high ratings and strong retention, with more than half of travellers using the app during trips and approximately 5% of trip sales occurring through the app. The vendor maintained strong communication and flexibility across distributed teams in Sweden, Ukraine and the UK.

Key Challenges

  • Scale up development in Ukraine due to developer shortages in London and Stockholm
  • Achieve 50% app usage among users during trips
  • Increase sales of trips, hotel ancillaries and flight seating via the app

Project Deliverables

  • Android mobile app
  • iOS mobile app
  • Backend integration and supporting services

Project Solution

Nortal scaled mobile-app development by building the "Companion App" for Thomas Cook, delivering native Android and iOS applications used across the UK, Sweden, Norway, Denmark and Finland. The vendor staffed approximately 20 people in Stockholm and provided about 12 testers and mobile developers in Ukraine; backend development, product owners and management were located in Sweden and the UK. Senior tech leads filled scrum-master responsibilities and the team collaborated with the client's distributed organization to support app use during travel.

Project Outcome

  • 4.5 rating in app stores (Android and iOS) in 2019
  • Over 50% of travellers used the app during trips
  • App generated approximately 5% of all trip sales without marketing
  • Continued usage after trips led to repeat bookings

Platforms

  • MobileMobile

Tech Stack

  • AndroidAndroid
  • iOSiOS

Client Endorsement

Overall Review Rating

5star

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“Nortal (formerly Pwrteams) delivered iOS and Android apps that have received stellar ratings in both app stores. The app's retention rate was also high, where users were more likely to book trips with the client after its usage. The Nortal (formerly Pwrteams) team maintained great communication and was flexible about stretching resources.”

Anonymous

Technical Development Manager

Note: This endorsement is based on publicly available client feedback from external review sources.

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