EndorsedendorsedOngoing

iOS SDK & Mobile App Development for Mobile Marketing Platform

Services Covered:

Mobile Application DevelopmentUI/UX DesignStaff Augmentation
Project hero — replace with case study imagery
Industry
Industry

Advertising & Marketing

Duration
Duration

156 months

Budget
Budget

Confidential

Client Size
Start Date

1 August 2013

Team Size
Team Size

1-5 Employees

Engagement Model
Engagement Model

Onshore

Project Capability Score (PCS)

gauge meter
75/100
Good

Project Capability Score (PCS) estimates how capable Endava is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS


Client

Confidential

map United States of America

Project Summary

Five developed an iOS SDK and custom mobile apps for a mobile marketing platform used by third‑party publishers, providing a continuous small engineering team and occasional UI/UX design. The vendor supplies an app framework used to customize solutions per publisher and pushes an SDK release to the public repository roughly monthly. The engagement runs on a retainer and Five has conformed to the client’s budget and timelines while providing responsive support.

Key Challenges

  • Replace a local US development partner
  • Provide a customizable SDK and mobile apps for third-party publishers
  • Maintain continuous engineering support for product evolution

Project Deliverables

  • Mobile iOS SDK
  • Custom iOS app
  • App framework for publisher customization
  • Paywall integration
  • UI/UX design work

Project Solution

Five developed the client’s iOS mobile apps and an iOS SDK for ads, implementing an app framework used to customize and configure publisher apps. The vendor delivered software development work primarily (Objective-C and Swift), provided occasional UI/UX design, implemented paywall functionality, and built at least one custom app. Coordination was done using Git, JIRA, Confluence and Skype; the engagement operates on a retainer with a small engineering team supplied continuously.

Project Outcome

  • An SDK release was pushed to the public repository on average once per month
  • High-quality engineering resources and strong product ownership from the vendor
  • Consistent adherence to budget and timelines while working on a retainer
  • Ongoing daily collaboration and responsiveness, including out-of-hours critical fixes

Platforms

  • MobileMobile

Tech Stack

  • Objective-CObjective-C
  • SwiftSwift
  • GitGit
  • JiraJira
  • ConfluenceConfluence

Client Endorsement

Overall Review Rating

5star5 out of 5 stars

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

Through Five’s proactive workflow, the firm successfully pushes an SDK version to the public repository each month. The team’s ability to accommodate multiple demands, timely deliverables, and consistent pricing ensure a productive relationship.

Anonymous

VP of Engineering

Note: This endorsement is based on publicly available client feedback from external review sources.

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