endorsedOngoing

Custom Online Platform for Insurance Intermediary

Services Covered:

Custom Software Development • Website Development

Industry

Financial Services

Duration

100 months

Budget

50K - 199K

Start Date

1 April 2018

Team Size

6-10 Employees

Engagement Model

Offshore

Project Capability Score (PCS)

77/100

Good

Project Capability Score (PCS) estimates how capable WeAreBrain is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

RiskDesk

Lexington, United States of America

Project Summary

WeAreBrain developed a custom online platform for RiskDesk, an insurance intermediary, using a LAMP tech stack and integrating multiple distribution funnels. The MVP delivered an end-to-end purchase flow and has undergone iterative expansions (including additional insurance products such as cyber liability). The product works reliably for customers and WeAreBrain continues to provide ongoing development and maintenance support.

Key Challenges

Create a direct-to-consumer online distribution funnel for insurance products
Implement an end-to-end purchasing flow (quote, policyholder details, legal terms, payment, policy issuance)
Scale customer acquisition and optimize SEO/social/strategic partnership funnels

Project Deliverables

Custom online platform
MVP web application
Integration of insurance products (professional liability, cyber liability)
Iterative product expansions and ongoing maintenance

Project Solution

WeAreBrain developed a custom online platform and reworked the client's process flow, combining off-the-shelf solutions, an existing framework and customer-development software. They built the MVP using the LAMP tech stack, integrated multiple insurance products (initially professional liability backed by Nationwide and later cyber liability), and delivered iterative expansions, maintenance and minor upgrades while collaborating closely with the client.

Project Outcome

Platform functions for customers 99% of the time
Ongoing collaborative maintenance and iterative improvements addressed bugs and minor upgrades
Monetization via insurance policy sales provides ROI on the software investment

Platforms

Tech Stack

PHP
MySQL

Client Endorsement

Overall Review Rating

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“The online product works well for customers, meeting the client's expectations. Their ongoing services strengthen the engagement. While some deadlines were missed, the team at WeAreBrain provided a transparent workflow with a skilled approach.”
Jock Wols
Founder & CEO
Date: 09/24/2020