endorsedOngoing

Crowd MVP — Web & Mobile Event Discovery Platform

Services Covered:

Mobile Application Development • UI/UX Design • Web Application Development

Industry

Advertising & Marketing

Duration

6 months

Budget

Confidential

Start Date

1 November 2024

Team Size

6-10

Engagement Model

Offshore

Project Capability Score (PCS)

78/100

Good

Project Capability Score (PCS) estimates how capable Valere is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

Confidential

Los Angeles, United States of America

Project Summary

Valere was hired by a Los Angeles-based marketing company to redesign and version an event discovery and social engagement platform (Crowd MVP). The vendor is responsible for front- and back-end development using Node.js, MongoDB, and React/Next.js and delivers weekly updates with constant communication. The team provides technical consulting focused on personalization, recommendation intelligence, and scalable deployment.

Key Challenges

Redesign and versioning of an existing event discovery and social engagement product.
Technical consulting to guide architecture, scalability, and integrations.

Project Deliverables

Back-End Architecture (MongoDB + Node.js)
Trending Events Algorithm v1.0
User Behavior Tracking Layer
Modular Mobile-First Front-End (React/Next.js)
RESTful API and Third-Party Integrations (SMS, Stripe/ticketing, CDN, Push)
Admin and Host Dashboards with Role-Based Access
Data Operations and Scalability Strategy
Containerized Deployment and CI/CD Setup
Full Technical Documentation Package

Project Solution

Valere built the Crowd MVP: a modular, data-driven event discovery and social engagement platform. Work included a Node.js/Express backend with MongoDB aggregation pipelines, a weighted trending-events algorithm, a lightweight user behavior tracking layer, and a responsive mobile-first React/Next.js front end with reusable components. They implemented RESTful APIs and webhook-ready integrations (SMS, ticketing/Stripe, image CDN, push notifications), admin/host dashboards with role-based access, data-indexing and caching strategies for scalability, containerized cloud deployment (Docker + DigitalOcean or AWS ECS) and CI/CD with GitHub Actions, plus full technical documentation.

Project Outcome

Weekly deliverables and consistent communication that refined product development.
Delivered items on time when provided necessary information.
Dedicated PM structure coordinating design, web, development, and client management.
Diverse international staff contributing broad perspectives and clear English communication.

Platforms

Web
Mobile
Cloud

Tech Stack

MongoDB
Node.js
Express.js
React.js
Next.js
RESTful API
Amazon Web Services (AWS)
GitHub Actions
Firebase

Client Endorsement

Overall Review Rating

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“Valere isn't afraid to push back and clarify ideas, which has allowed for a great product to be built from the inside out. The team has a deep common understanding of function and purpose. Valere provides weekly deliveries and maintains constant communication via email and virtual meetings.”
Anonymous
Project Manager
Date: 05/30/2025