endorsedOngoing

WordPress Framework and Template Development for Marketing Agency

Services Covered:

CMS Development • Website Development • UI/UX Design

Industry

Advertising & Marketing

10 months

Budget

Confidential

Start Date

1 November 2019

Team Size

Confidential

Engagement Model

Offshore

Project Capability Score (PCS)

70/100

Good

Project Capability Score (PCS) estimates how capable Q agency is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

Confidential

New York City, United States of America

Project Summary

Q agency worked with a marketing agency to rebuild and expand a WordPress framework used to deliver customer websites. They designed and developed website templates and modules, provided recommendations and tools, and collaborated with the client's design team to implement the work. Stakeholders reported satisfaction with the designs and performance, and the vendor integrated into the client's tooling and processes (Slack, Jira, Basecamp). The engagement began in November 2019 and remains ongoing.

Key Challenges

Rebuild the framework for the agency's website customers
Create reusable templates and modules to enable rebuilding multiple client websites

Project Deliverables

Website templates and modules
WordPress CMS framework and templates
Website and graphic design
Recommendations and tools for rebuilding customer sites

Project Solution

Q agency analyzed the client's existing WordPress framework, provided recommendations and tools, and designed and developed a set of WordPress templates and modular components. They collaborated with the client's design team to implement designs and handled website and graphic design work. The vendor integrated into the client's workflows and set up communication and project tools (Slack, Jira, Basecamp) and continues to support ongoing projects since the November 2019 kickoff.

Project Outcome

Stakeholders and customers were pleased with the designs and performance
Client reported satisfaction with vendor's responsiveness, organization, and competitive costs
Ongoing relationship: the client will continue working with Q agency
Improved project management via regular meetings and adoption of Slack, Jira, and Basecamp

Platforms

Tech Stack

WordPress
Jira
Basecamp

Client Endorsement

Overall Review Rating

4.63

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“Both the client and external stakeholders are pleased with the final product. Q agency is a determined group — when faced with a challenge, they research solutions and are able to resolve the issue. They were also extremely organized and were able to take on whatever the client requested.”
Anonymous
Executive Director of Marketing Services
Date: 09/14/2020