Mobile MVP and Web Panel for Lifestyle Coaching
Services Covered:

Industry
Healthcare
Duration
4 months
Budget
50K - 199K
Start Date
1 September 2020
Team Size
6-10 Employees
Engagement Model
Nearshore
Project Capability Score (PCS)
80/100
Strong
Project Capability Score (PCS) estimates how capable itCraft is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS
Client
Helselaben
Project Summary
A lifestyle coaching company hired itCraft to design and build a mobile MVP and a web-based panel to support research-based treatment. itCraft ran discovery sessions, produced user stories and system architecture, delivered UX/UI wireframes and a clickable prototype, and developed native Android and iOS apps alongside a web panel. The MVP launched with selected users and coaches and increased the client’s ability to interact digitally and deliver research-based care.
Key Challenges
- Need for a user-friendly platform to provide research-based treatment.
- Requirement to gather data via mobile apps to identify user habits and reactions.
- Deliver an MVP to test business assumptions while meeting release deadlines.
Project Deliverables
- Mobile apps (native Android and native iOS)
- Web-based panel for therapists/coaches
- User stories and system architecture documentation
- Wireframes, visual design and a clickable prototype
- Branding assets
Project Solution
itCraft ran three online discovery sessions, documented user stories and system architecture, and delivered UX/UI wireframes, visual design, a clickable prototype and branding assets. Over six weeks the team refined requirements and then developed native Android and iOS applications plus a web-based panel for therapists/coaches, managing sprints, demos and project management throughout the build.
Project Outcome
- By focusing on the highest business priorities during each sprint, the team started using the MVP with 20 selected participants and coaches.
- Increased the efficiency of business processes and enabled delivery of research-based treatment.
- Established an effective workflow with regular sprint planning, demos and strong project management.
Platforms
Mobile
Web
Tech Stack
Android
iOS
Client Endorsement
Overall Review Rating
4.88
5 out of 5 stars
Timeliness
Cost Rating
Willing to Refer
Quality of Deliverables
“Thanks to the assistance of the itCraft team, the company now has an MVP that they can provide to select clients. This set-up allows them to increase the efficiency of their business processes as well as provide research-based treatment for the project.”
Note: This endorsement is based on publicly available client feedback from external review sources.
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