endorsedOngoing

Branding & Design for Content Creator

Services Covered:

Website Development • UI/UX Design • Graphic Design

Industry

Media

Duration

86 months

Budget

10K - 49K

Start Date

1 June 2019

Team Size

Confidential

Engagement Model

Onshore

Project Capability Score (PCS)

73/100

Good

Project Capability Score (PCS) estimates how capable Innofied is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

AskAnnie

India

Project Summary

Innofied Solution provided branding, design, website development and ongoing marketing support for AskAnnie, a content-creator brand. They designed the WordPress website, created video and image collateral, integrated plugins and third-party APIs, set up AWS hosting, and continue to support technical integrations and paid social marketing.

Key Challenges

Need continuous technical and marketing support for the project
Integrate and maintain multiple third-party tools (CRM, email marketing, project management)
Support a non-technical founder with server, website, video/image design, social media and paid advertising

Project Deliverables

Website design (WordPress)
Server setup on AWS
Third-party API and plugin integrations
Technical and marketing documentation
Video and image collaterals and display ad creatives
Social media and paid marketing campaigns

Project Solution

Innofied documented the technical and marketing requirements, created functional and technical plans, and designed the website and marketing collaterals. They implemented the website on WordPress, set up AWS hosting, integrated plugins and third-party APIs, and delivered ongoing technical integrations and paid social media marketing support.

Project Outcome

Engagement with the audience increased substantially
Client expects further engagement growth once the website is live
Positive feedback on communication and account management
Ongoing marketing and technical support in place

Platforms

Tech Stack

Amazon Web Services (AWS)

Client Endorsement

Overall Review Rating

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“While the site is not yet live, the work thus far has met the expectations of the internal team, who has already seen a bump in engagement. Innofied Solution leverages their technical expertise and experience to produce quality deliverables. The team is hard-working and timely.”
Annesha Dutta
Marketing Communications Manager
Date: 01/07/2020