endorsedOngoing

Salesforce Commerce Cloud Migration, UX/UI & CRO Audit for Global E-commerce Client

Services Covered:

E-commerce Development • UI/UX Design

Industry

E-commerce & Retail

Duration

12 months

Budget

200K - 999K

Start Date

1 August 2025

Team Size

Confidential

Engagement Model

Offshore

Project Capability Score (PCS)

86/100

Strong

Project Capability Score (PCS) estimates how capable Elogic Commerce is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

Confidential

United States of America

Project Summary

Elogic Commerce led a migration from a legacy e-commerce platform to Salesforce Commerce Cloud for an e-commerce solutions company operating across 50+ international markets and a 40,000+ SKU catalog. They conducted a UX/UI assessment and CRO audit, implemented storefront and catalog work, and integrated the platform with the client's Salesforce backend to automate order and product-data workflows. The engagement has reduced manual processing and improved conversion and bounce metrics while project management remained structured and communicative.

Key Challenges

Migrating a legacy e-commerce platform to Salesforce Commerce Cloud across 50+ international markets
Handling a large catalog of 40,000+ SKUs without disrupting ongoing operations
Limited integration between the legacy platform and the client’s Salesforce ecosystem, causing inefficiencies in product updates, pricing synchronization, and order processing
Outdated storefront UX and subpar conversion performance

Project Deliverables

Salesforce Commerce Cloud implementation (storefront development)
Catalog configuration for a 40,000+ SKU catalog
B2B customer account functionality
Integration with Salesforce-based backend systems for product data, pricing synchronization, and automated order management
UX/UI assessment and CRO audit
Redesign of key customer-journey elements (product discovery, category navigation, checkout)
Architecture planning support during implementation

Project Solution

Elogic led the Salesforce Commerce Cloud implementation including storefront development, catalog configuration, B2B account functionality, and integration with the client’s Salesforce-based backend for product data, pricing synchronization, and automated order management. Early in the project they conducted a UX/UI assessment and CRO audit and used those findings to redesign product discovery, category navigation, and checkout. The team also supported architecture planning during the implementation.

Project Outcome

60% reduction in manual order processing tasks
15% increase in conversion rate following UX improvements
18% reduction in bounce rate after launch and CRO changes
Improved integration with Salesforce backend and automated product and order workflows

Platforms

E-commerce Platform
Cloud
Web

Tech Stack

REST API

Client Endorsement

Overall Review Rating

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“Elogic Commerce has delivered improvements both operationally and from a customer experience perspective. The team's project management is structured; they hold regular status meetings and maintain clear task tracking. Elogic Commerce's open communication around risks and dependencies stand out.”
Lada Osipova
Delivery Manager
Date: 05/25/2026