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Web Development, SEO & PPC for Petra Hygienic Systems

Services Covered:

Social Media Optimization (SMO) • Website Development • Digital Marketing Services
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Industry
Industry

Engineering & Manufacturing

Duration
Durationinfo-circle

77 months

Budget
Budget

Less than 10K

Start Date
Start Date

1 November 2017

Team Size
Team Size

1-5

Engagement Model
Engagement Model

Offshore

Project Capability Score (PCS)

gauge meter
74/100
Good

Project Capability Score (PCS) estimates how capable Dignitas Digital is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

Petra Hygienic Systems

map Canada

Project Summary

Dignitas Digital provides ongoing web design and development, SEO and PPC for Petra Hygienic Systems, helping increase brand awareness, generate leads and maintain the client's websites. The engagement delivered measurable improvements including a 23% increase in organic traffic and a 25% increase in purchases, and the vendor consistently manages projects on or under budget.

Key Challenges

  • Increase brand awareness and digital presence
  • Reach more potential customers and generate leads
  • Maintain and manage multiple websites
  • Improve keyword rankings and organic traffic

Project Deliverables

  • Website design and development
  • SEO keyword research and recommendations
  • Ongoing SEO and site maintenance
  • PPC campaigns on Google and Amazon
  • Keyword ranking and performance reports

Project Solution

Dignitas Digital acts as the client's one-stop digital marketing provider, handling website design and development, SEO (including keyword research and recommendations), PPC across Google and Amazon, and other digital marketing activities. The client works closely with an account manager; the vendor is experienced with WordPress, Shopify, Figma and MailChimp and assigns specialists (SEO, UI/design, frontend) to the account.

Project Outcome

  • Organic traffic increased by 23%
  • Purchases increased by 25%
  • Number of keywords ranking in the top 10 increased (up by four)
  • Projects consistently delivered on or under budget with quick turnaround times

Platforms

  • CMSCMS
  • SaaSSaaS
  • E-commerce PlatformE-commerce Platform
  • CloudCloud

Tech Stack

  • WordPressWordPress
  • ShopifyShopify
  • MailchimpMailchimp

Client Endorsement

Overall Review Rating

4.75star

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“Thanks to Dignitas Digital’s efforts, the client has seen a 23% increase in organic traffic, a 25% boost in purchases, and an improvement in keyword rankings. The team is timely and manages the project effectively to stay within or under budget. Overall, they’re flexible, skilled, and knowledgeable.”

Greg Mitchell

Digital Marketing Director

Note: This endorsement is based on publicly available client feedback from external review sources.

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