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Custom WordPress Website & SEO for Shopping Tour Company

Services Covered:

Website Development • Search Engine Optimization (SEO) • UI/UX Design
Project hero — replace with case study imagery
Industry
Industry

E-commerce & Retail

Duration
Duration

13 months

Budget
Budget

10K - 49K

Start Date
Start Date

1 April 2023

Team Size
Team Size

1-5

Engagement Model
Engagement Model

Offshore

Project Capability Score (PCS)

gauge meter
78/100
Good

Project Capability Score (PCS) estimates how capable Dignitas Digital is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

Vintage and Luxe Boss Babes

mapWashington, United States of America

Project Summary

Dignitas Digital built a custom WordPress website and SEO-optimized landing pages for a shopping tour business based on the client's wireframes, and provided ongoing SEO consulting. The engagement improved the client's search rankings for targeted New York City keywords and generated direct bookings via the site, while the team managed communication via Zoom/Google Meet and organized work through Google Docs.

Key Challenges

  • No website and low professional visibility
  • Need to increase sales and bookings

Project Deliverables

  • Custom WordPress website
  • Website design based on client wireframes
  • SEO-optimized landing pages
  • Domain setup and configuration

Project Solution

Dignitas Digital ran discovery calls and collaborated with the client to translate wireframes and selected theme elements into a custom WordPress site and a unique domain. The team designed and built SEO-optimized landing pages, provided SEO support and guidance on content, and managed the project via Zoom/Google Meet and Google Docs while delivering design feedback and iterative changes.

Project Outcome

  • 5–6 direct bookings via the website
  • Higher search ranking for targeted NYC keywords
  • Inbound interest from a company that could lead to multiple future bookings

Platforms

  • SaaSSaaS
  • CMSCMS
  • DesktopDesktop
  • WebWeb

Tech Stack

  • WordPressWordPress

Client Endorsement

Overall Review Rating

4.75star

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“Since partnering with Dignitas Digital, the client has received 5–6 bookings directly through their website. The client ranks higher for specific keywords, and the team's process is easy to follow. The team meets deadlines, organizes work via Google Docs, and is responsive via Zoom and Google Meet.”

Samantha Davis

Owner & Founder

Note: This endorsement is based on publicly available client feedback from external review sources.

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