endorsedCompleted

Social Media Shoppable Widget Development for E-commerce

Services Covered:

Website Development • DevOps

Industry

E-commerce & Retail

Duration

22 months

Budget

10K - 49K

Start Date

1 March 2013

Team Size

1-5 Employees

Engagement Model

Offshore

Project Capability Score (PCS)

74/100

Good

Project Capability Score (PCS) estimates how capable Digicorp is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

Confidential

San Francisco, United States of America

Project Summary

Digicorp partnered with a founder-led social media content marketing company to build a CakePHP-based social media widget that aggregates and curates social reviews and makes social content shoppable for e-commerce merchants. They built the initial prototype, iterated based on customer feedback, integrated with Facebook, Twitter and Instagram, and maintained DevOps operations as the product scaled. The widget launched across multiple e-commerce platforms and received strong downloads and reviews.

Key Challenges

Build a social testimonials solution rather than static testimonials
Integrate and curate social reviews from Facebook, Twitter and Instagram and enable shoppable links to e-commerce product pages
Scale the platform and maintain DevOps/server operations as usage grew

Project Deliverables

Initial prototype of a social media testimonial widget
Iterative enhancements to the platform
Integrations with Facebook, Twitter and Instagram to curate social reviews and hashtagged content
Shoppable image functionality linking Instagram content to e-commerce product pages
DevOps/server maintenance and ongoing improvements

Project Solution

Digicorp collaborated from the project outset to design and develop a social media testimonial and shoppable-content widget. They built an initial prototype in CakePHP, iterated continuously based on user feedback, integrated social reviews from Facebook and Twitter and curated hashtagged Instagram content, and implemented a solution that linked social posts to product pages to make images shoppable. They also maintained DevOps/server operations and continued to implement improvements as the product scaled.

Project Outcome

Around 4,000 initial customers acquired
Launched across Shopify, Magento, BigCommerce and EventBrite
Received consistent 5-star reviews and strong download numbers
Revenue and user adoption continued to increase

Platforms

E-commerce Platform
Web

Tech Stack

CakePHP

Client Endorsement

Overall Review Rating

4.75

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“The product has been downloaded abundantly and received consistent 5-star reviews. Digicorp acts as a partner rather that just a vendor by providing clear timelines, transparent planning, and ownership of their work. A steadfast focus on building the best product possible is their main objective.”
Anonymous
Founder
Date: 11/15/2017