Engagement-Tracking Mobile App for Pharmaceutical Company
Services Covered:

Industry
Pharmaceuticals & Biotechnology
Duration
89 months
Budget
Less than 10K
Start Date
1 January 2017
Team Size
6-10 Employees
Engagement Model
Offshore
Project Capability Score (PCS)
89/100
Strong
Project Capability Score (PCS) estimates how capable DigiTrends is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS
Client
Confidential
Project Summary
DigiTrends built a React Native mobile app with a .NET backend and an admin reporting panel for a pharmaceutical company to track sales presentations and measure engagement. The system tracks time spent per slide, which slides were shown, and provides admin-side reporting. The vendor used Agile processes managed via Jira and delivered work noted for commitment, timeliness, and quality.
Key Challenges
- Track exactly what materials medical representatives show to doctors to measure KPIs.
- Determine engagement levels based on time spent per slide and whether the doctor exhibited interest.
- Reduce irrelevant or non-pertinent information presented during visits.
Project Deliverables
- Mobile application (React Native)
- Backend services (.NET) and admin reporting dashboard
- Slide presentation system with animation and video
- Slide-level tracking and engagement analytics
- Cloud-powered presentation delivery
Project Solution
DigiTrends developed a React Native mobile application and a .NET backend with an admin dashboard to deliver cloud-powered, animated presentation slides. The solution included slide-level tracking (time per slide and which slides were shown), engagement analytics, and reporting for admins. The vendor staffed a 6–8 person team and managed the project using Jira and Agile practices.
Project Outcome
- Enabled monitoring of resources and improved resource management.
- Improved project management and communication through Jira and Agile processes.
- Delivered work with strong commitment, timeliness, and quality.
Platforms
Mobile
Web
Tech Stack
.NET
React Native
Client Endorsement
Overall Review Rating
5
5 out of 5 stars
Timeliness
Cost Rating
Willing to Refer
Quality of Deliverables
“DigiTrends' solution enabled the company to monitor their resources successfully. The team streamlined the agile methodology on Jira and email. What stood out the most was their commitment, timeliness, and work quality.”
Note: This endorsement is based on publicly available client feedback from external review sources.
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