Enosis Outsourcing logo
EndorsedendorsedCompleted

Mobile App & Web Revamp for Mullybox

Services Covered:

Mobile Application Development • Web Application Development
Project hero — replace with case study imagery
Industry
Industry

E-commerce & Retail

Duration
Duration

6 months

Budget
Budget

10K - 49K

Start Date
Start Date

1 February 2025

Team Size
Team Size

1-5

Engagement Model
Engagement Model

Offshore

Project Capability Score (PCS)

gauge meter
77/100
Good

Project Capability Score (PCS) estimates how capable Devxhub is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

Mully Group, Inc.

mapSaint Clair Shores, United States of America

Project Summary

Devxhub designed and developed a native iOS and Android app and revamped the web platform for a golf subscription company (Mully Group, Inc.). The work included a redesigned shopping flow, a sensor-powered swing analyzer, AR visualization, community features, and an admin analytics dashboard. The project exceeded targets for daily active users and customer retention and drove organic growth from the viral swing analyzer.

Key Challenges

  • Existing web platform struggled with mobile conversions
  • The product lacked advanced, community-driven features desired by modern golfers
  • Need to build a digital companion combining shopping, training, and community tools
  • Required improvements across both web and mobile to drive engagement and retention

Project Deliverables

  • Native iOS and Android mobile application
  • Revamped web platform with redesigned shopping flow and 3-tap checkout
  • Sensor-powered swing analyzer that uses smartphone sensors
  • AR visualization for golf clubs
  • Weather-based push notifications
  • Integrated social sharing and community features
  • Robust admin dashboard with detailed analytics

Project Solution

Devxhub designed and developed native iOS and Android applications and overhauled the company's web platform so both worked seamlessly together. They implemented a redesigned shopping flow optimized for mobile with a 3-tap checkout, built a sensor-powered swing analyzer, added AR visualization for previewing clubs, integrated community and social features, implemented weather-based push notifications, and delivered an admin dashboard with detailed analytics.

Project Outcome

  • Daily active users exceeded original targets
  • The swing analyzer went viral, driving organic growth and brand visibility
  • Customer retention increased due to training and community tools
  • Self-service features significantly reduced support queries, saving time and cost
  • The app and web platform became indispensable for golfers during practice, tournaments, and shopping

Platforms

  • MobileMobile
  • WebWeb
  • AR/VR/XRAR/VR/XR

Tech Stack

  • iOSiOS
  • AndroidAndroid

Client Endorsement

Overall Review Rating

5star

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“Devxhub's work exceeded targets for daily active users and customer retention, and the client praised the team's flexibility, communication, and proactive approach. They could anticipate needs and implement feedback quickly, and the client also praised their quality and real-world testing.”

Drew Amato

CEO

Note: This endorsement is based on publicly available client feedback from external review sources.

More Projects by Devxhub

See All Projects by Devxhub