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Crowdsourced User Feedback Platform for Insurance Company

Services Covered:

Custom Software Development • UI/UX Design • CMS Development • Application Integration • Software Maintenance and Support
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Industry
Industry

Financial Services

Duration
Durationinfo-circle

47 months

Budget
Budget

50K - 199K

Start Date
Start Date

1 July 2014

Team Size
Team Size

6-10

Engagement Model
Engagement Model

Onshore

Project Capability Score (PCS)

gauge meter
75/100
Good

Project Capability Score (PCS) estimates how capable Crafton is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

Confidential

map Poland

Project Summary

Crafton developed a crowdsourcing user feedback platform for a Polish insurance firm using PHP, JavaScript, AngularJS and HTML5. They ran workshops, produced UX wireframes and desktop/mobile designs, delivered front- and back-end development, implemented gamification and integrated the platform with the client’s internal systems. The solution achieved high user participation and idea submission rates, driven by strong UX design, creativity, and responsive project management. Crafton continues to implement requests and provide bug fixes and support.

Key Challenges

  • Better understand clients and collect their ideas
  • Build a crowdsourcing platform with submission, voting, and commenting
  • Require an end-to-end partner to deliver concept, design, development, and support

Project Deliverables

  • Crowdsourcing user feedback platform
  • UX wireframes and desktop/mobile designs
  • Front-end and back-end code
  • Gamification features (badges, points)
  • Integration with internal systems
  • Custom CMS

Project Solution

Crafton ran a workshop to shape the crowdsourcing concept, produced UX wireframes, tested them, and created desktop and mobile designs. After approvals they implemented front-end and back-end code, built gamification (badges, points), used their CMS, and integrated the platform with the client’s internal systems. They continue to implement requests, fix bugs and provide ongoing support.

Project Outcome

  • High user participation and a large number of ideas submitted
  • Increased engagement through competitions and gamification
  • Positive client satisfaction with UX and project management

Platforms

  • WebWeb
  • CMSCMS

Tech Stack

  • PHPPHP
  • JavaScriptJavaScript
  • AngularJSAngularJS
  • HTMLHTML

Client Endorsement

Overall Review Rating

5star

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“Using their high levels of creativity and strong UX design, Crafton successfully created a system that drives high user participation. Their customer service goes above and beyond delivering a functional product; they offer high engagement that drives masterful project management and communication.”

Anonymous

Head of Sales

Note: This endorsement is based on publicly available client feedback from external review sources.

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