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App Development & Design for FoodTech Marketplace

Services Covered:

Mobile Application Development • UI/UX Design • Web Application Testing
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Industry
Industry

Food & Beverage

Duration
Duration

14 months

Budget
Budget

50K - 199K

Start Date
Start Date

1 May 2021

Team Size
Team Size

11-15

Engagement Model
Engagement Model

Offshore

Project Capability Score (PCS)

gauge meter
75/100
Good

Project Capability Score (PCS) estimates how capable Algoworks is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

WhoozCooking

mapBoston, United States of America

Project Summary

Algoworks partnered with a Boston-based food-technology startup to design and build a two-sided marketplace app connecting independent cooks and artisan bakers with local consumers. The vendor provided Angular development, custom API work and integrations, and full Figma-based design, helping the client launch an MVP in February 2022 and iterating based on user testing. The engagement began in May 2021 and remains ongoing, with the vendor responding quickly to usability feedback and managing bugs via Jira.

Key Challenges

  • Need for expertise in two-sided marketplace development
  • Limited affordable vendor options in the US for a bootstrapped startup
  • Tight budget that led the client to seek offshore development resources

Project Deliverables

  • Angular-based application (MVP)
  • Custom APIs and third-party API integrations
  • Figma designs including storyboards and user journeys
  • Ongoing product improvements and bug management (Jira)

Project Solution

Algoworks designed and built the client's app using an Angular framework, implemented JSON-based data exchanges and custom APIs, and integrated multiple third-party APIs. The vendor's dedicated design team used Figma to create storyboards, user journeys and UI designs, collaborating with the client on user flows. The engagement included backend API development, frontend Angular work, design, and ongoing bug management and iterations based on user testing.

Project Outcome

  • MVP launched in February 2022 and achieved strong user traction
  • Prompt handling of usability-test changes and ongoing improvements
  • Close collaboration and frequent check-ins that supported adoption and product iteration

Platforms

  • WebWeb

Tech Stack

  • AngularAngular
  • REST APIREST API
  • JiraJira
  • ConfluenceConfluence

Client Endorsement

Overall Review Rating

5star

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“Algoworks has become a true partner for the client, helping them launch an MVP and continuously making improvements based on user testing to achieve success. The team is very skilled at managing the project, using a variety of tools to keep everything on track.”

Manisha Sethi

Founder

Note: This endorsement is based on publicly available client feedback from external review sources.

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