endorsedCompleted

MVP iOS App for Wellness & Fitness Company

Services Covered:

Mobile Application Development • Mobile Application Testing

Industry

Wellness and Fitness

8 months

Budget

200K - 999K

Start Date

1 September 2024

Team Size

1-5

Engagement Model

Offshore

Project Capability Score (PCS)

79/100

Good

Project Capability Score (PCS) estimates how capable Zoolatech is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

Joy101

New York City, United States of America

Project Summary

Zoolatech developed an MVP iOS mobile application for a wellness and fitness company and supported subsequent releases. The launched MVP achieved a greater than 50% conversion from trial to paid. The vendor's team was responsive, worked long hours when necessary, and integrated closely with the client's product team.

Key Challenges

Develop an MVP mobile application

Project Deliverables

MVP iOS mobile application
Subsequent app releases

Project Solution

Zoolatech delivered an iOS MVP from scratch, working directly with the client's product manager. They staffed the project with a small team (2–5 people), met a hard launch date and then supported subsequent releases. Selection factors included referral, ratings, cultural fit and pricing.

Project Outcome

Successfully launched an MVP and subsequent releases
Achieved over 50% conversion from trial to paid
Responsive team and high client satisfaction

Platforms

Mobile

Tech Stack

Client Endorsement

Overall Review Rating

4.88

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

The MVP app Zoolatech launched converted over 50% of trial users to paid. They responded quickly, put in long hours when needed, and treated the project like they were full-time staff. We were impressed by both the company's culture and what they delivered.
Anonymous
Executive Chair
Date: 08/12/2025