endorsedOngoing

Proof of Concept Video Ad Server and Android SDK for biNu

Services Covered:

Custom Software Development • Mobile Application Development • Website Development • API Development

Industry

Advertising & Marketing

Duration

110 months

Budget

50K - 199K

Start Date

1 June 2017

Team Size

1-5 Employees

Engagement Model

Offshore

Project Capability Score (PCS)

77/100

Good

Project Capability Score (PCS) estimates how capable Xminds Infotech is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

biNu

Sydney, Australia

Project Summary

Xminds Infotech served as an outsourced development partner for biNu, building a proof of concept video ad server and an Android SDK to enable data-free video ads, along with a web-based UI for app and website registration. The ad server is now generating revenue and the web platform is a core part of the client's offering; the vendor provided reliable, timely delivery and strong communication.

Key Challenges

Develop a proof of concept video ad server that delivers video ads to Android apps data-free
Build an Android SDK to enable data-free video ad delivery
Create a web UI/platform for app and website registration and management

Project Deliverables

Proof of concept video ad server
Android SDK for data-free video ads
Web-based registration UI/platform
Web-based UX platform (publisher tools)

Project Solution

Xminds acted as an outsourced development team, implementing designs and specifications provided by the client. They built a proof of concept video ad server tailored to a data-free delivery model, developed an Android SDK to plug into apps for data-free video ad delivery, and created a web UI/platform that lets companies register apps and websites and manage publisher tools. Work included developing POCs/MVPs, iterating after testing and client feedback, and ongoing feature development and support.

Project Outcome

Ad server adopted and generating revenue
Software became a core element of the overall platform and central to delivery
Reliable delivery and strong communication, with work delivered on time and within budget

Platforms

Mobile
Web

Tech Stack

Android

Client Endorsement

Overall Review Rating

4.5

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“The ad server is generating revenue, and the web-based platform is integral to the business. Responsive to feedback, they excel at delivering high-quality results that align with expectations. They are reliable, accessible communicators that meet budget and timeline requirements.”
Bruce Edmiston
Technology Manager, biNu at biNu
Date: 11/20/2019