Lead-Generation and Outreach Software for Australian Market
Services Covered:

Industry
Advertising & Marketing
Duration
3 months
Budget
Less than 10K
Start Date
1 October 2018
Team Size
1-5
Engagement Model
Offshore
Project Capability Score (PCS)
71/100
Good
Project Capability Score (PCS) estimates how capable Xicom Technologies Ltd is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS
Client
Swell Marketing
Project Summary
Xicom Technologies designed and built a lead-generation and outreach tool for an Australian Facebook marketing agency, using Twilio and SendGrid integrations and hosting the system on AWS with a Windows ASP server. The vendor handled design, wireframes, development, project management, and testing, and provided routine weekly updates. The engagement ran from Oct. 2018 to Jan. 2019 with a total spend of approximately $5,000, and the client reported smooth project delivery and proactive communication.
Key Challenges
- There was a gap in the Australian market for automated lead generation and outreach tools.
- The client required a solution hosted in Australia that followed local compliance regulations.
Project Deliverables
- Lead generation and outreach software
- Twilio SMS/voice/call integrations
- SendGrid email integration
- Backend deployed on AWS with a Windows ASP server
- Wireframes and UI design
- Testing and QA
Project Solution
The vendor took the initial scope provided by the client, finalized requirements over Skype, and delivered the full product: design, wireframes, development, project management, and testing. They built integrations with Twilio for SMS/voice/calls and SendGrid for email, and deployed the system on AWS using a Windows ASP server. Xicom provided a single point of contact (a project manager) and sent weekly progress updates throughout the engagement.
Project Outcome
- Smooth and transparent project delivery with routine updates and no schedule surprises.
- Bugs and issues were addressed quickly, typically fixed within two days.
Platforms
Desktop
Tech Stack
Amazon Web Services (AWS)
ASP.NET
Client Endorsement
Overall Review Rating
5
5 out of 5 stars
Timeliness
Cost Rating
Willing to Refer
Quality of Deliverables
“The Xicom Technologies team managed a smooth and transparent engagement. The team was very proactive, providing routine updates and following their established schedule. The quality of their work and dedicated approach set the foundation for future collaboration.”
Note: This endorsement is based on publicly available client feedback from external review sources.
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