endorsedCompleted

Lead-Generation and Outreach Software for Australian Market

Services Covered:

Website Development

Industry

Advertising & Marketing

Duration

3 months

Budget

Less than 10K

Start Date

1 October 2018

Team Size

1-5 Employees

Engagement Model

Offshore

Project Capability Score (PCS)

71/100

Good

Project Capability Score (PCS) estimates how capable Xicom Technologies Ltd is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

Swell Marketing

Australia

Project Summary

Xicom Technologies designed and built a lead-generation and outreach tool for an Australian Facebook marketing agency, using Twilio and SendGrid integrations and hosting the system on AWS with a Windows ASP server. The vendor handled design, wireframes, development, project management, and testing, and provided routine weekly updates. The engagement ran from Oct. 2018 to Jan. 2019 with a total spend of approximately $5,000, and the client reported smooth project delivery and proactive communication.

Key Challenges

There was a gap in the Australian market for automated lead generation and outreach tools.
The client required a solution hosted in Australia that followed local compliance regulations.

Project Deliverables

Lead generation and outreach software
Twilio SMS/voice/call integrations
SendGrid email integration
Backend deployed on AWS with a Windows ASP server
Wireframes and UI design
Testing and QA

Project Solution

The vendor took the initial scope provided by the client, finalized requirements over Skype, and delivered the full product: design, wireframes, development, project management, and testing. They built integrations with Twilio for SMS/voice/calls and SendGrid for email, and deployed the system on AWS using a Windows ASP server. Xicom provided a single point of contact (a project manager) and sent weekly progress updates throughout the engagement.

Project Outcome

Smooth and transparent project delivery with routine updates and no schedule surprises.
Bugs and issues were addressed quickly, typically fixed within two days.

Platforms

Desktop

Tech Stack

Amazon Web Services (AWS)
ASP.NET

Client Endorsement

Overall Review Rating

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“The Xicom Technologies team managed a smooth and transparent engagement. The team was very proactive, providing routine updates and following their established schedule. The quality of their work and dedicated approach set the foundation for future collaboration.”
Marius du Preez
Director, Swell Marketing at Swell Marketing
Date: 04/21/2026