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Virtual Marketplace MVP for Santander Music Group

Services Covered:

Custom Software Development
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Industry
Industry

Arts, Entertainment & Recreation

Duration
Duration

1 month

Budget
Budget

Less than 10K

Start Date
Start Date

1 October 2019

Team Size
Team Size

6-10

Engagement Model
Engagement Model

Nearshore

Project Capability Score (PCS)

gauge meter
70/100
Good

Project Capability Score (PCS) estimates how capable WillDom is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

Santander Music Group

mapMiami, United States of America

Project Summary

WillDom ran a three-day in-person workshop and delivered a WordPress-based virtual marketplace MVP for a music company, including design, login/registration and user-data capture. The engagement produced a lightweight markup/prototype and competitor analysis that enabled informed decisions. The client reported saving time and money, and the team delivered on time and within budget. The reviewer is the president of Santander Music Group.

Key Challenges

  • Validate a virtual marketplace idea for music professionals
  • Make it easier for users to connect and exchange services
  • Populate the site without large advertising investment and mitigate the risk of insufficient resources

Project Deliverables

  • MVP portal
  • User registration and login
  • Workshop and analysis deliverables
  • Competitor analysis
  • Graphic design and communication assets
  • MVP markup/prototype

Project Solution

WillDom executed a three-day, in-person discovery workshop followed by two weeks of development to validate the client's virtual marketplace idea. They performed competitor analysis, designed an MVP using WordPress, created graphic and communication assets, and implemented user login, registration and data-capture flows. They delivered a markup/prototype and provided analysis and recommendations based on testing and event-driven user research.

Project Outcome

  • Saved time, money, and energy enabling informed decisions
  • Delivered on time and within budget
  • Captured around 40 user signups during initial testing

Platforms

  • CMSCMS
  • WebWeb

Tech Stack

  • WordPressWordPress
  • AsanaAsana

Client Endorsement

Overall Review Rating

5star

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“WillDom successfully built the client's MVP, allowing them to save time and money. Friendly and professional, the client didn't encounter any surprises because of the team's support. Their solid process and proposals were key to their success, allowing them to establish a strong partnership.”

Flavio Santander

President

Note: This endorsement is based on publicly available client feedback from external review sources.

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