endorsedOngoing

Native Mobile Apps, Browser Extensions & Platform Modernization for Online Deals Company

Services Covered:

Custom Software Development • Mobile Application Development • Website Development • CMS Development

Industry

Advertising & Marketing

Duration

129 months

Budget

50K - 199K

Start Date

1 November 2015

Team Size

6-10 Employees

Engagement Model

Offshore

Project Capability Score (PCS)

82/100

Strong

Project Capability Score (PCS) estimates how capable Umbrella IT is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

Confidential

San Francisco, United States of America

Project Summary

Umbrella Web has provided ongoing, as‑needed development for an online deals company, working on native iOS and Android apps, browser extensions, and web platforms. The vendor modernized a five‑year‑old mobile app, created an Android counterpart, built extensions and a custom WordPress admin, and delivered tooling and platform improvements. The final app received five‑star App Store reviews and the client praised the team's project management, speed, quality, and ability to scale.

Key Challenges

Modernize a five‑year‑old mobile app and add new functionality.
Improve the codebase quality and accelerate deployment speed.
Modernize an antiquated platform and create redundancy with the internal team.
Build dynamic browser extensions and integrate them with the existing CMS and third‑party services.

Project Deliverables

Revamped native iOS app (modernized, new functionality)
Native Android app (material design)
Chrome and Firefox browser extensions
Custom WordPress instance for contest administration
CMS integration and admin upload features
Analysis tools for coupon and merchant malware detection
Platform performance and deploy process improvements

Project Solution

Umbrella Web executed multiple engagements: they modernized a five‑year‑old mobile app (iOS) by absorbing business rules and optimizing the codebase, and built an Android equivalent as a 100% native app. They developed Chrome and Firefox extensions that dynamically pull assets and integrate with the client's CMS, built a custom WordPress instance for contest administration, and created analysis tools for coupon and merchant malware detection. Later phases focused on improving platform performance, creating redundancy with the internal team, and accelerating the deploy process while delivering small, iterative marketplace features.

Project Outcome

Five‑star user reviews on the App Store and positive user feedback.
High marks for speed and quality of execution.
Strong project management, transparency, and good integration with internal developers.
Effective ability to scale resources to meet the client's needs.

Platforms

Mobile
Web
CMS

Tech Stack

iOS
Android
Swift
Ruby
Symfony Framework

Client Endorsement

Overall Review Rating

4.75

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“The final app has a 5-star rating on the App Store and has gotten good feedback. Umbrella Web excels at project management and communicating transparently. The team has a great ability to scale resources, which has helped in this long-term relationship.”
Anonymous
Senior Vice President of Product
Date: 07/13/2017