endorsedOngoing

Website Development and Digital Marketing for ENT Specialist

Services Covered:

Website Development • Graphic Design

Industry

Healthcare

Duration

55 months

Budget

Less than 10K

Start Date

1 January 2022

Team Size

6-10 Employees

Engagement Model

Onshore

Project Capability Score (PCS)

78/100

Good

Project Capability Score (PCS) estimates how capable SmartinfoLogiks is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

Dr. Manaswini Mallik

India

Project Summary

Smartinfologiks developed a user-friendly, responsive, and search-engine-optimized website for an ENT specialist using PHP, Bootstrap, HTML, JavaScript and MySQL, and manages the client's social media presence. The vendor also optimized the client's Google My Business listing and handled online reputation management. Since launch, the practice has seen increased patient engagement and satisfaction and greater accessibility—particularly for rural patients—through online consultations and appointment booking. The team is described as responsive, professional, and receptive to feedback.

Key Challenges

Develop an engaging and user-friendly website to facilitate seamless navigation
Enhance online visibility and outreach with innovative, results-driven marketing strategies
Reach the desired consumer base to drive conversions and build brand loyalty

Project Deliverables

Responsive, search-engine-optimized website
MySQL database integration
Social media management
Google My Business optimization
Online reputation management
Online appointment booking and consultation portal

Project Solution

Smartinfologiks designed and implemented a user-friendly, responsive, and search-engine-optimized website for the ENT practice using PHP, Bootstrap CSS, HTML, JavaScript, and MySQL for database integration. They also provided ongoing digital marketing support, including social media management, Google My Business optimization, and online reputation management, and enabled website features for queries, consultations, and appointment bookings. Communication included in-person and virtual meetings and messaging, and the vendor delivered the site and marketing activities to expand the client's reach in Bhubaneswar.

Project Outcome

Increased patient engagement and satisfaction
Services became accessible to rural areas through online consultations
Patients can schedule appointments and communicate with staff online
Website and marketing activities strengthened the client's local position and resulted in measurable growth
Project delivered on time with responsive project management

Platforms

Tech Stack

PHP
Bootstrap
HTML
JavaScript
MySQL

Client Endorsement

Overall Review Rating

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“Since SmartInfologik joined the project, the client has seen a significant increase in patient engagement and satisfaction. Their online presence has also received positive feedback for its ease of use and convenience. The team is responsive, professional, and receptive to feedback.”
Dr. Manaswini Mallik
ENT Specialist
Date: 05/31/2023