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Primo World Co., Ltd. logo

Primo World Co., Ltd.

Bangkok, Thailand (UTC+7)
Glassdoor logo
4.2
rating-star
(5)
Bangkok, Thailand (UTC+7)
Glassdoor logo
4.2
rating-star
(5)

Overview

Primo World with 10 years of industry experience, is a leading Thai customer engagement firm specializing in AI-powered loyalty technology. Through its PRIMO suite, they deliver advanced membership management, autonomous marketing automation, and omnichannel systems (LINE/App/Web). Serving FMCG, retail, and banking sectors, their agile teams provide receipt-based point collection and digital product development to drive high-value retention.

Quick Facts

Year Founded
Year Founded
2016
Company Size
Company Size
51 - 200
Avg. Hourly Rate
Avg. Hourly Rate
$50/hr - $99/hr
Min. Project Size
Min. Project Size
$10,000

Specialties

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  • Autonomous AI Marketing
  • Omnichannel Customer Journey
  • Coupon & Voucher Management
  • Tiered Membership Architecture
  • Behavioral Data Analytics
  • Gamification Strategy
  • Real-time Triggered Campaigns
  • Personalized Product Recommendations
  • API First Architecture
  • Agile Product Development
  • Startup
  • FinTech
  • Retail
  • MarTech
  • Omnichannel Marketing
  • Autonomous AI Marketing
  • Omnichannel Customer Journey
  • Coupon & Voucher Management
  • Tiered Membership Architecture
  • Behavioral Data Analytics
  • Gamification Strategy
  • Real-time Triggered Campaigns
  • Personalized Product Recommendations
  • API First Architecture
  • Agile Product Development
  • Startup
  • FinTech
  • Retail
  • MarTech
  • Omnichannel Marketing

Team Experience

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  • < 1 Year
    14%
  • 1-2 Years
    23%
  • 3-5 Years
    45%
  • 6-10 Years
    16%
  • 10+ Years
    2%
< 1 Year
14%
Median Employee Tenure: 
3.8 years
Employee Growth in last 1 year: 
5%
head-count-growth

Offerings

Services
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  • AI and Machine LearningFeatured service icon
  • CRM SolutionsFeatured service icon
  • Digital Product EngineeringFeatured service icon
  • E-commerce Development
  • Staff Augmentation

Industries Served

  • Banking
  • Consumer Goods
  • E-commerce & Retail
  • Food & Beverage
  • Healthcare

Expertise

Tech Stacks
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  • PythonFeatured technology icon
  • NestJSFeatured technology icon
  • React.jsFeatured technology icon
  • Amazon Web Services (AWS)
  • Java
  • Angular
  • Node.js

Tools

  • Git
  • Jira
  • Microsoft SQL Server
  • Shopify

Skills & Expertise

  • bullet-point icon
    Agile Methodologies
  • bullet-point icon
    Software Development
  • bullet-point icon
    Web Development

Highlights

Notable Clients

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  • BeDee Powered by BDMS logoBeDee Powered by BDMS
  • DKSH logoDKSH
  • Easy money logoEasy money
  • NESCAFÉ logoNESCAFÉ
  • Philips logoPhilips
  • Plantae Life logoPlantae Life
Request Report to View More

Location(s)

Primary Development Center & Headquarter

Primary Development Center & Headquarter

info icon

Bangkok, Thailand

50+ employees

Important Facts About Thailand (PDC):

literacy rate iconLiteracy Rate
:
94.1%
english proficiency iconEnglish Proficiency
:
Very Low
gdp per capita iconGDP Per Capita
:
$7,750
income category iconIncome Category
:
Upper Medium
info

Company Profile Disclaimer

The company profile information provided in this website is entirely based on research and data obtained from publicly available sources on the internet as of March 2026. While every effort has been made to ensure the accuracy and reliability of the information, we cannot guarantee its comprehensiveness. All the company information is for informational purposes only. We strongly advise conducting further due diligence before making any business decisions.