Location-Targeting Marketing App and CMS
Services Covered:

Industry
Advertising & Marketing
Duration
9 months
Budget
10K - 49K
Start Date
1 July 2016
Team Size
Confidential
Engagement Model
Offshore
Project Capability Score (PCS)
79/100
Good
Project Capability Score (PCS) estimates how capable OpenXcell is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS
Client
Sivoxi
Project Summary
OpenXcell developed a native mobile marketing app (iOS and Android), a user-facing website and a CMS backend that links to the app so non-IT staff can update content. The solution included geofencing, geotargeting and geolocation services for consumers in South Africa. The vendor continues to provide bug fixes and updates; the client praised pricing and expertise but noted initial bug counts and some timeline slippage.
Key Challenges
- Needed a single development partner to build the app, website and CMS backend
- Needed a CMS interface that allows non-IT staff to change and adjust app and website content
Project Deliverables
- Native iOS and Android mobile apps
- User-facing website
- CMS backend linked to the app
- Geofencing/geotargeting/geolocation functionality
Project Solution
OpenXcell developed Sivoxi as a native iOS and Android mobile marketing application, built a user-facing website and created a CMS backend that links to the app so non-IT users can change content. The team implemented geofencing, geotargeting and geolocation services for consumers in South Africa and delivered Test builds; they continue to provide bug fixes and incremental updates under an ongoing engagement.
Project Outcome
- App not yet marketed but generally good quality after iterative fixes
- Vendor fixed reported bugs quickly during testing
- Client reported reasonable pricing and strong technical expertise despite some timeline slippage
Platforms
Mobile
Web
Tech Stack
iOS
Android
Client Endorsement
Overall Review Rating
4.63
5 out of 5 stars
Timeliness
Cost Rating
Willing to Refer
Quality of Deliverables
“The development team delivered a good-quality app for collaborative testing and upcoming marketing. OpenXcell’s reasonable price point and eagerness to solve any issue continues to support a strong engagement, although their initial bug count causes some delays.”
Note: This endorsement is based on publicly available client feedback from external review sources.
More Projects by OpenXcell
Endorsed
Completed
Information Technology
Social Networking App with Geolocation & Check-In Features
Services Covered:
+1 more
