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EndorsedendorsedOngoing

Cross-Platform Romantic Relationship App

Services Covered:

Mobile Application Development
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Industry
Industry

Social Networking

Duration
Durationinfo-circle

27 months

Budget
Budget

Confidential

Start Date
Start Date

1 May 2015

Team Size
Team Size

1-5

Engagement Model
Engagement Model

Offshore

Project Capability Score (PCS)

gauge meter
76/100
Good

Project Capability Score (PCS) estimates how capable MobiDev is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

Inevitable Digital

mapLos Angeles, United States of America

Project Summary

MobiDev created the design and stylebook for a cross-platform romantic-relationship app (StayGo) and provided strategic support. They developed the app for iOS and Android, continue to provide ongoing support and consulting, and are helping the client evaluate a new module. The app achieved rapid marketplace traction following a small marketing test.

Key Challenges

  • No in-house development team or external development consultant
  • Previous vendors did not focus on business objectives, priorities, or mission-driven strategy
  • Needed a partner that emphasized mission-and-goal-driven software strategy rather than tactics

Project Deliverables

  • Cross-platform mobile application (iOS and Android)
  • Stylebook and design deliverables
  • Tablet and desktop optimizations
  • Ongoing support and consulting
  • Client services management and QA support

Project Solution

MobiDev developed a cross-platform mobile application using PhoneGap targeting iOS and Android, with optimizations for select tablets and desktop. They led the design work and produced a stylebook, provided strategic client-facing support during onboarding and planning, staffed a small core team (three developers, a project manager, and a part-time designer), and delivered ongoing maintenance and consulting while assisting analysis for a planned new module.

Project Outcome

  • StayGo ranked in the top 100 lifestyle apps on the iTunes Store within two weeks after a test phase with under $1,000 in marketing
  • Positive international user reviews praising the content, user experience, and ease of use
  • Improved real-time collaboration due to time-shifted schedules and accommodating call times between Eastern Europe and the US

Platforms

  • MobileMobile
  • DesktopDesktop

Tech Stack

  • AndroidAndroid
  • iOSiOS

Client Endorsement

Overall Review Rating

4.88star

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“After a quick test phase, the app became one of the top lifestyle apps on the market. Through thorough analysis of business objectives and priorities and focus on mission and goals, MobiDev was on point in developing the software strategy that made a difference, delivering sweet success.”

Anonymous

Partner and Owner

Note: This endorsement is based on publicly available client feedback from external review sources.

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Budget:
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Services Covered:

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Agency name:

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Project capability score (PCS):

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