endorsedOngoing

MVP Rebuild & Laravel Migration for Content Marketing Agency

Services Covered:

Custom Software Development

Industry

Advertising & Marketing

Duration

83 months

Budget

200K - 999K

Start Date

1 September 2019

Team Size

1-5 Employees

Engagement Model

Offshore

Project Capability Score (PCS)

81/100

Strong

Project Capability Score (PCS) estimates how capable Mallow Technologies Private Limited is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

BrandWell

Scottsdale, United States of America

Project Summary

Mallow Technologies rewrote and rebuilt a content marketing agency's MVP, migrating the app from a basic PHP implementation to Laravel and expanding it from a single-feature AI writing tool into a broader product suite. The client credited the vendor with helping them scale to thousands of customers; the team delivered on time with daily updates and strong communication.

Key Challenges

Recoding the original MVP into Laravel.
Greatly expand the feature set from simply an AI writing tool.

Project Deliverables

They completely rebuilt the original MVP version of the app.
Migrated the application from basic PHP to Laravel.
Expanded the product from a single-feature AI writing tool into a full suite.

Project Solution

They rebuilt the original MVP application, migrating it from a basic PHP codebase to Laravel and expanding the product from a single AI writing feature into a full product suite. The vendor worked in a small team (2-5 employees) and provided daily updates and ongoing communications throughout the engagement.

Project Outcome

Scaled to thousands of customers with the vendor's help.
Delivered items on time with daily updates and strong communication.

Platforms

Tech Stack

Laravel
PHP

Client Endorsement

Overall Review Rating

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“The client scaled their business to thousands of customers thanks to Mallow Technologies Private Limited's efforts. The team delivered everything on time and provided daily updates. Moreover, the team was highly communicative and responsive, making them feel like part of the client's team.”
Justin McGill
CEO & Founder
Date: 03/28/2025