endorsedCompleted

iOS & Android App for Digital Gift Giving

Services Covered:

Mobile Application Development • UI/UX Design

Industry

Information Technology

Duration

4 months

Budget

10K - 49K

Start Date

1 March 2017

Team Size

Confidential

Engagement Model

Offshore

Project Capability Score (PCS)

79/100

Good

Project Capability Score (PCS) estimates how capable Intuz is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

DigiGift Australia

Melbourne, Australia

Project Summary

Intuz developed a mobile-first MVP for a digital gift-giving app, building an iOS prototype and an Android version while integrating iTunes and Amazon product feeds. Apple ultimately rejected the app's business model, prompting a pivot to focus on Android. The vendor provided structured project management (Active Collab, Skype) and affordable, proactive development support during the March–July 2017 engagement.

Key Challenges

Enter into the mobile space with native iOS and Android apps rather than a web-based solution
Apple rejected the app's business model, blocking the iOS launch
iTunes API bugs prevented direct gifting flows and reliable purchase verification
Complex and cumbersome Amazon product feeds made search and data management difficult

Project Deliverables

Fully working iOS MVP
Android app (awaiting launch) with added content and functionality
Workaround popup verification flow for purchase confirmation
Integration with iTunes/Amazon search APIs and gifting functions
Amazon product feed integration and product-search handling

Project Solution

Intuz developed a mobile-first MVP: a fully working iOS prototype and an Android version under preparation. Work included integrating iTunes and Amazon search and gifting APIs, implementing product-feed handling for Amazon, and building a purchase-verification workaround (a confirmation popup) when API callbacks were unavailable. The team assisted with architecture and AWS-based hosting setup and used Active Collab and Skype for project management and communication.

Project Outcome

Pivoted away from Apple after the App Store rejected the business model
Beta testing (mostly iOS) showed positive reception but Android limitations reduced the user funnel
Project work completed in July 2017 with Android near launch following final tuning
Project management and communication were well-organized using Active Collab, Skype, and Dropbox
Delivered work within a roughly $30,000 total spend and provided cost-competitive updates

Platforms

Mobile

Tech Stack

iOS
Android
Amazon Web Services (AWS)

Client Endorsement

Overall Review Rating

4.75

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“Proactive communication and dedication to resolving various obstacles help offset the technical challenges of the project. The detailed approach to development cycles provided clarity and better cost controls in what would otherwise be an open-ended project.”
Ashley Walsh
Founder
Date: 08/23/2017