endorsedOngoing

News Channel Native Mobile App Revamp

Services Covered:

Mobile Application Development • Software Maintenance and Support

Industry

Media

Duration

118 months

Budget

50K - 199K

Start Date

1 October 2016

Team Size

6-10 Employees

Engagement Model

Onshore

Project Capability Score (PCS)

74/100

Good

Project Capability Score (PCS) estimates how capable HestaBit is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

Confidential

Noida, India

Project Summary

Hestabit Technologies rebuilt the client's poorly performing native Android and iOS news apps from scratch, delivering a dynamic interface and live video streaming capability. They completed a prototype under a strict deadline, worked in sprints with frequent onsite collaboration, and transitioned the engagement into a maintenance contract. Post-launch, downloads reached several million and app store ratings improved substantially.

Key Challenges

Existing Android and iOS apps suffered from many bugs and poor market performance
The legacy codebase was not scalable and could not handle required traffic
The client needed a fast turnaround under a very strict deadline
Improve app ratings, downloads, and device compatibility across a wide range of devices

Project Deliverables

Native Android mobile application
Native iOS mobile application
Prototype delivered within initial three-month timeline
Dynamic UI/UX (dynamic menus, icons, tickers)
Live video streaming integration
Graphics and visual assets
Device testing (AWS Device Farm) and QA

Project Solution

Hestabit evaluated the existing codebase, scrapped the unscalable code, and rebuilt native Android and iOS applications from scratch. They developed dynamic UI components to support frequently changing news content, implemented live video streaming, created graphics, worked in sprints with twice-weekly onsite collaboration, and delivered an initial prototype within three months. They also performed extensive device testing using AWS Device Farm and transitioned to a maintenance contract after initial phases.

Project Outcome

The apps achieved a few million downloads post-rebuild
Average app store ratings improved from ~3.0 (2.8–3.1) to ~4.5–4.7
App stability and device compatibility improved, resulting in virtually no post-launch issues
Testing coverage increased using AWS Device Farm, reducing bugs found in the wild

Platforms

Mobile

Tech Stack

Android
iOS
Amazon Web Services (AWS)

Client Endorsement

Overall Review Rating

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“The new versions of the apps have millions of downloads and average ratings of 4.5 or higher. Hestabit Technologies developed and tested the apps to function seamlessly on a wide range of devices, resulting in zero issues. They were experienced, transparent, and collaborative.”
Anonymous
Product Manager
Date: 09/07/2017