MVP and iOS App Development for On-Demand Hairstyling Startup
Services Covered:

Industry
Personal Care
Duration
130 months
Budget
10K - 49K
Start Date
1 October 2015
Team Size
Confidential
Engagement Model
Onshore
Project Capability Score (PCS)
76/100
Good
Project Capability Score (PCS) estimates how capable Heady is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS
Client
Confidential
Project Summary
Heady built an MVP and then an iOS app for an on-demand hairstyling startup, creating the product from scratch and developing its look and feel. Since launch the client has released small updates and continued to work with Heady as a long-term technical partner. The app produced early traction and revenue.
Key Challenges
- Build an app and prototype from scratch to realize the client's idea
Project Deliverables
- MVP developed from scratch
- iOS mobile app launched
- UX/UI design and look-and-feel
- Ongoing small updates and new feature development
Project Solution
I began working with Heady early on. They created my MVP and built everything from scratch. We launched our iOS app in May. Since then, we’ve done small updates to the app on a semi-regular basis. We’ve gotten some traction, so now we’re ready to build in some new features, which is why we’re increasing our relationship with Heady. From the beginning, we have viewed them as a partner in the long-term vision and strategy for the app. They helped develop the look and feel of the app, so we view them as much more than just someone who can build out the backend. To get the quality of app I wanted, I knew I would have to spend somewhere around $35,000. For the MVP itself, it ended up costing about $44,000. We went from the $38,000 initial quote to about $44,000 after we all decided we really needed to have this one feature. We started working together around October or November 2015. The design and building of our initial product were ultimately approved in late April 2016. We are still working with Heady and we are probably going to bring them on as our tech partner.
Project Outcome
- 700 downloads and 100 appointments per month
- Generated revenue from day one
- Completed two or three pilots validating the business concept
Platforms
Mobile
Tech Stack
iOS
Client Endorsement
Overall Review Rating
5
5 out of 5 stars
Timeliness
Cost Rating
Willing to Refer
Quality of Deliverables
“Heady’s app has led to 700 downloads and 100 appointments per month, which gave the company revenue from launch. The design and UX was flawless, and the app has yet to crash, all of which has prompted the client to consider a tech partnership with them.”
Note: This endorsement is based on publicly available client feedback from external review sources.
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