endorsedCompleted

Loyalty Program Mobile App for Convenience Chain

Services Covered:

Mobile Application Development

Industry

E-commerce & Retail

Duration

5 months

Budget

200K - 999K

Start Date

1 February 2022

Team Size

1-5 Employees

Engagement Model

Offshore

Project Capability Score (PCS)

72/100

Good

Project Capability Score (PCS) estimates how capable Dinarys GmbH is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

Confidential

Louisville, United States of America

Project Summary

Dinarys GmbH built a loyalty program mobile application for a convenience chain, delivering robust, personalized, and well-designed mobile experiences that connected in-store and online interactions. The app improved customer engagement, retention, participation and repeat purchase rates; the team followed an agile process and used Jira to track progress.

Key Challenges

Develop a comprehensive loyalty program app to keep customers engaged
Increase brand recognition and efficiently inform customers about discounts and bonuses
Deliver personalized experiences to drive retention and repeat purchases

Project Deliverables

Authorization/registration screen
Intuitive mobile navigation elements (buttons, boxes, links)
Main screen with promotional offers display
Store display relevant to user location
Location-based push notifications
Barcode support
Digital loyalty cards
Purchase history feature

Project Solution

Dinarys implemented native Android and iOS capabilities, delivering authorization/registration flows, intuitive navigation elements, a consistent promotions main screen, store-location displays, location-based push notifications, barcode support, digital loyalty cards, and purchase history. They evaluated multiple vendors, proposed technology-agnostic alternatives, and executed development using an agile approach with Jira to track progress.

Project Outcome

Improved customer engagement and retention rates
Increased participation and repeat purchase rate
Enabled personalized experiences connecting in-store and online interactions
Better targeting by matching the right message to the right channel

Platforms

Mobile

Tech Stack

iOS
Android

Client Endorsement

Overall Review Rating

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“Thanks to Dinarys GmbH's keen understanding of the company's needs, the client received robust, personalized, and well-designed solutions, which helped improve engagement, retention, participation, and repeat purchase rate. The team streamlined the agile approach, producing a positive collaboration.”
Gordon Cassel
Director Of Ecommerce
Date: 08/09/2022