EndorsedendorsedCompleted

MVP Design & Development for Mint Short-Video Platform

Services Covered:

Mobile Application DevelopmentUI/UX DesignWebsite Development
Project hero — replace with case study imagery
Industry
Industry

Media

Duration
Duration

12 months

Budget
Budget

Confidential

Client Size
Start Date

1 January 2025

Team Size
Team Size

1-5 Employees

Engagement Model
Engagement Model

Offshore

Project Capability Score (PCS)

gauge meter
81/100
Strong

Project Capability Score (PCS) estimates how capable Cleveroad is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS


Client

Mint

mapSingapore, Singapore

Project Summary

Cleveroad provided end-to-end MVP development for a short video platform, covering discovery, planning, design, development, and launch within a nine-month timeline. Deliverables included a clickable prototype, UI/UX design and wireframes, a serverless backend built on AWS Amplify, and a marketing landing page created with Webflow. The MVP launched on time and within budget and demonstrated early user engagement during the beta phase.

Key Challenges

  • Build and launch the MVP within a fixed timeline and budget (nine months).
  • Ensure the app could scale and handle heavy media usage while remaining stable and performant.

Project Deliverables

  • A clearly defined MVP feature scope based on prioritization during the discovery phase.
  • A clickable prototype to validate product concept and user flows.
  • UI/UX design assets for the interactive "cubes" format.
  • Wireframes for core user flows.
  • A serverless technical setup implemented using AWS Amplify.
  • A marketing landing page built with Webflow.

Project Solution

Cleveroad executed a nine-month engagement beginning with discovery and prioritization to define the MVP scope, then produced a clickable prototype and UI/UX assets, delivered wireframes, implemented a serverless backend using AWS Amplify to minimize engineering overhead, and built a marketing landing page in Webflow to enable a fast launch.

Project Outcome

  • The project was delivered on time and within budget.
  • During beta, around 200 creators actively used the platform and generated more than 5,000 posts.
  • Over 1,000 "cubes" are shared daily at the current stage, indicating steady user adoption and engagement.

Platforms

  • WebWeb

Tech Stack

  • ServerlessServerless
  • Amazon Web Services (AWS)Amazon Web Services (AWS)

Client Endorsement

Overall Review Rating

5star5 out of 5 stars

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

Cleveroad delivered the project on time and within budget, resulting in over 5,000 posts and 200 active users during the beta phase. The team demonstrated a deep understanding of the client's vision, was highly responsive, and had a well-structured project management approach.

Brian Fernandes Pontes

Co-Founder & CEO

Note: This endorsement is based on publicly available client feedback from external review sources.

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