endorsedOngoing

OneAvenue.TV Mobile & Web App for Music Artists and Fans

Services Covered:

Mobile Application Development

Industry

Arts, Entertainment & Recreation

Duration

122 months

Budget

50K - 199K

Start Date

1 June 2016

Team Size

6-10 Employees

Engagement Model

Onshore

Project Capability Score (PCS)

75/100

Good

Project Capability Score (PCS) estimates how capable Cheesecake Labs is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

OneAvenue.TV

San Francisco, United States of America

Project Summary

Cheesecake Labs developed and maintained a fan-and-artist platform (web and iOS) for OneAvenue.TV, consolidating artists' social activity into a single app. They built a Django/Python backend with PostgreSQL, a React web frontend and a Swift iOS app, hosted on AWS with Docker-based deployment, and integrated analytics tooling. The vendor provides ongoing weekly updates, strong communication via Slack/Trello, and the app has received near five-star App Store reviews.

Key Challenges

Centralize artists' social activity (videos, music, performance dates) into a single platform
Understand and identify fans to surface relevant artist content
Avoid forcing fans to search across multiple social networks
Build a platform capable of attracting and growing the number of celebrity partners

Project Deliverables

iOS mobile application
Web frontend (React.js)
Django CMS/backend with PostgreSQL database
AWS-hosted infrastructure with Docker-based deployment
Analytics integration (Kibana and Google Analytics)
Ongoing weekly feature updates

Project Solution

Cheesecake Labs built and continues to maintain a full-stack web and iOS platform that centralizes artists' social activity. They implemented a Django/Python CMS backend with PostgreSQL, a React.js web frontend and a Swift iOS app, containerized with Docker and hosted on Amazon Web Services. They also integrated analytics (Kibana) and prepared the app for Google Analytics, and provided ongoing development support with a variable team size.

Project Outcome

Discovered by SXSW and featured in the San Francisco Chronicle
Listed/discovered on Crunchbase and formed relationships with multiple celebrities and major music festivals
App achieved almost all five-star reviews on the App Store
Improved project communication using Slack and Trello and maintained regular, weekly updates
Vendor demonstrated accountability by fixing delays/issues without extra charge, building client trust

Platforms

Mobile
Web
Cloud

Tech Stack

PostgreSQL
Django
Python
React.js
Swift
Amazon Web Services (AWS)

Client Endorsement

Overall Review Rating

4.75

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“Cheesecake Labs has talented developers that work with the latest technologies, are fluent in English, and communicate back and forth efficiently, providing input on designs. The app has five-star ratings in the App Store and is updated weekly. They’ll even fix their mistakes free of charge.”
Dave Kaplow
CEO
Date: 08/21/2017