endorsedOngoing

Leaderboard-Based Mobile Game Development for GATBE, LLC

Services Covered:

Mobile Application Development • Game Development • Software Maintenance and Support • UI/UX Design

Industry

Software Development

Duration

112 months

Budget

200K - 999K

Start Date

1 April 2017

Team Size

6-10 Employees

Engagement Model

Onshore

Project Capability Score (PCS)

76/100

Good

Project Capability Score (PCS) estimates how capable BlueLabel is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS

Client

GATBE, LLC

Fayetteville, United States of America

Project Summary

Blue Label Labs designed and developed a leaderboard-based mobile game for iOS and Android, building the iOS app in Unity and later releasing an Android version. They integrated third-party services such as social media platforms and PlayFab and hosted backend services on AWS. Without significant marketing, the apps achieved about 1,000 downloads and over 50% retention, with positive user feedback and no major bugs. The vendor has provided ongoing maintenance since launch.

Key Challenges

Client had a game concept and marketing plan but lacked development experience.
Needed a development partner to build the app and bring it to market.

Project Deliverables

iOS mobile app
Android mobile app
Unity-based game client
PlayFab leaderboard integration
Third-party social media integrations
AWS cloud infrastructure
Ongoing maintenance and support

Project Solution

Blue Label Labs collaborated with the client to refine and evolve the game concept and then managed end-to-end development. They built the iOS app using the Unity engine and later developed an Android version, integrated multiple APIs and third-party services (including social media platforms and PlayFab as a leaderboard portal), and used Amazon Web Services (AWS) for cloud support. The engagement included design support during planning and ongoing maintenance post-launch.

Project Outcome

Achieved about 1,000 downloads without any marketing efforts.
Recorded over 50% user retention as they prepared to scale promotional activities.
Received positive customer feedback on the App Store and Google Play, with no significant bugs reported.
Delivered a final product that exceeded expectations despite a roughly two-month schedule delay.

Platforms

Mobile
AR/VR/XR

Tech Stack

Amazon Web Services (AWS)
Unity
iOS
Android
Trello

Client Endorsement

Overall Review Rating

4.63

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

“Without any marketing or promotional efforts, the apps have garnered about 1,000 downloads and a variety of positive user feedback. Blue Label Labs invested in the project and although the project took longer than expected, every deliverable exceeded all expectations.”
Edward Hines
Owner
Date: 05/02/2018