EndorsedendorsedCompleted

Pluhg iOS Social Networking App Development

Services Covered:

Mobile Application Development
Project hero — replace with case study imagery
Industry
Industry

Social Networking

Duration
Duration

22 months

Budget
Budget

10K - 49K

Client Size
Start Date

1 February 2015

Team Size
Team Size

Confidential

Engagement Model
Engagement Model

Offshore

Project Capability Score (PCS)

gauge meter
65/100
Good

Project Capability Score (PCS) estimates how capable Applaudo is of successfully delivering a project like this, based on its past experience, track record, and ability to handle similar work. Learn more about PCS


Client

Pluhg

map United States of America

Project Summary

An entrepreneur developed Pluhg, a professional networking iOS app that enables introductions without sharing personal details. The client hired Applaudo to build the app end-to-end — including front-end UI, application coding, and backend database work. Applaudo delivered core features and the codebase for paid milestones, but the app suffered crashes, login and notification failures, and missing feature logic; the client ultimately discontinued the engagement.

Key Challenges

  • Build the app end-to-end including front-end, backend, and database.
  • Create a simple, intuitive UI enabling users to reach tasks within 2-3 clicks.
  • Implement complete feature logic (eg upload/delete and checkbox actions) and reliable core functionality such as login and notifications.
  • Ensure app stability to prevent crashes reported by beta testers.

Project Deliverables

  • iOS app
  • Front-end user interface
  • Codebase for paid deliverables
  • App releases and builds

Project Solution

Applaudo was engaged to design the front-end user interface and implement the app's code between the front-end and the backend database, with an emphasis on a simple, intuitive UX allowing users to reach tasks within 2–3 clicks. They developed and released builds of the iOS app, implemented core contract-specified features (such as media upload and UI elements), and delivered the codebase corresponding to paid milestones.

Project Outcome

  • The partnership ceased and the client discontinued the relationship.
  • The delivered app was incomplete and did not meet expectations for performance, quality, or features.
  • Applaudo delivered the codebase for the paid deliverables.
  • The client had invested about $33,000.

Platforms

  • MobileMobile

Tech Stack

  • iOSiOS

Client Endorsement

Overall Review Rating

1.5star2 out of 5 stars

Timeliness

Cost Rating

Willing to Refer

Quality of Deliverables

The partnership ceased after the client felt nickel-and-dimed too much for features assumed to be implied in the scope agreement. The incomplete app didn't meet expectations for performance, quality, or features. Applaudo delivered the code-base for the paid deliverables.

Aleeta Bell

Founder

Note: This endorsement is based on publicly available client feedback from external review sources.

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